Membrology participated in the Entrepreneurship Forum and Exhibition (RAD) in Dhahran and BIBAN in Riyadh. Our presence was marked by a dedicated sustainability and environmental awareness campaign, where we highlighted: The magnitude of the environmental challenges the world has been facing — from acute water scarcity and massive amounts of solid waste to carbon emissions, which are the main cause of global warming. The importance of applying the principles of “circular economy” and “environmental sustainability”, which are: Reduce, Reuse, Recycle, Refuse, Repair, and Rethink — not only in the industrial environment, but also at homes. Through this, we can contribute to achieving both environmental and economic sustainability, ensuring a better quality of life.
